Digital Product Manager

Do you love working with software and providing training and support to others? If so, this position is the one for you! As an ASHA digital product manager, you will be responsible for a suite of member-facing software that facilitates engagement and interest in an array of ASHA programs, products, and services.

Every day you will:

• • interact with staff and members to provide software support including troubleshooting issues/bugs, answering technical questions, and providing training;
  • look for ways to utilize and implement new software features and functionality; and, last but certainly not least,
  • collaborate with a team that is passionate about serving ASHA staff and members.

To thrive in this role, you need to:

• • be adept and excited by software and all the angst that comes with it;
  • enjoy working independently, but also as part of team; and,
  • be comfortable working with less “technical” people and have the patience and ability to provide them support and training with concise and easy-to-understand instruction.

Description

The Digital Product Manager is accountable for co-managing the development of ASHA’s digital ecosystem (both internal and external facing products). The Manager works with the Digital Products and User Experience team to employ and model a customer-centric approach in strategizing the implementation of new SaaS solutions as well as new features and functionality of existing SaaS products. The Manager works with cross-disciplined ASHA teams and third-party vendors to leverage user and market research, industry best practices and product management methodologies. The Product Manager is responsible for developing and maintaining a roadmap for assigned SaaS products and to work with 3rd party providers to optimize and leverage functionality across ASHA’s business needs and goals. The position also tracks and prioritizes backlog for each product and works with internal and external resources to continually improve the product during its lifespan. The Manager is responsible for collaborating and communicating with cross-functional teams including project managers, subject matter experts, business system analysts and other internal stakeholders.

Responsibilities

1. Manage and administer assigned SaaS products.
2. As required, provide support for unassigned SaaS products in the Digital Product team’s portfolio.
3. Analyze business needs and make recommendations to improve product scalability, features and performance.
4. Coordinate efforts with individual business units and vendors to deliver product enhancements.
5. Manage contracts, subscriptions, and vendor relationships for assigned products and monitor vendor roadmaps to implement new features to enhance and optimize products for ASHA staff and members in collaboration with the Director.
6. Promote assigned products to external and internal audiences.
7. Manage and maintain internal product sites including product backlogs and documentation for assigned products.
8. Provide hands-on product training to staff and members.
9. Coordinate and collaborate with IS and vendors when technical issues arise and keep appropriate staff and members informed of the status of active issues for assigned products.

Qualifications

Knowledge Typically Acquired Through

• B.A. / B.S.
• Relevant hands-on professional experience managing SaaS products
• Continuing education or coursework in product management

Scope and Depth of Technical Skills/Knowledge

• Demonstrated expertise with HTML, metadata, taxonomy, SEO, and web development principles
• Data analysis
• Experience with a suite of software applications including Microsoft Office

Scope and Depth of Non-Technical Skills/Knowledge

• 3-5 years of digital product management experience (2-3 years of association specific experience preferred)
• Strong analytical, prioritization, organizational, and negotiation skills
• Experience in usability and customer-focused design
• Skilled at working effectively with cross functional teams
• Ability to work independently and anticipate next steps
• Detail-oriented, ability to multi-task, ability to work under pressure
• Strong written and verbal communication skills
• Availability to work on weekends and evenings, as needed